# Every reactor needs a control room.

The Atomic CRM, included in every plan: pipelines, calendars, two-way texting, Twilio numbers, AI assistant, Ads Launcher and plug and play automations.

INCLUDED IN EVERY PLAN. YES, EVEN THE $97 ONE.

The four growth engines bring people in. The Atomic CRM is where you watch them, follow up with them and book them. It comes with every plan, so you never have to stitch it together yourself.

[See Atomic in action](https://webinar.atomicautomations.ai/webinar-registration-9835)[Log in to yours](https://app.swayzecrm.com/)

## What’s on the control panel

### CRM full access
Contacts, pipelines, calendars, reporting and two way texting in one login.

### Plug and play automations
Pre configured follow up for every product line you sell. Customize the details, hit publish.

### Custom AI chat bot assistant
Built around your business, schedule and call to action, deployable across platforms.

### FB Ads Launcher
Create and manage Facebook ads inside the CRM so campaigns and funnels stay in sync.

### Funnels and sites
Landing pages, webinar pages and website templates ready to brand.

### Training library and Atomic University
Digital training plus weekly live sessions with breakout help.

### Twilio phone numbers
Atomic clients have Twilio numbers, so client calls and texts stay off your personal cell and can be forwarded to an assistant as you grow.

### Lead routing and retention workflows
Every lead lands in the right pipeline, and your book gets a follow-up before someone else gets to it.

SIDE EFFECTS MAY INCLUDE FREE TIME

## Plug and play automations for every line you sell

Pre-configured follow-up and ad templates. Customize the details, then publish.

- ACA
- Final Expense
- Medicare
- Mortgage Protection
- Recruitment
- Annuity / Retirement

## Fill your AEP calendar before AEP starts

Joanna’s habit is to go into the annual enrollment period with a calendar that’s already booked. In Atomic you can program an email to your clients and to everyone you’ve talked to all year, something like this:

Example email
I’m getting ready for the new plan year. Do you want to be first on my calendar?

## Protect the conversation, too
Use a business number instead of your personal cell, so calls can be forwarded and recorded. Joanna records every call, sale or not, because recordings have cleared agents of false allegations.

> “I record all phone calls, whether it’s a sale or not.”
Joanna Wyckoff, founder of Topflight Insurance Solutions

## Same control room. Two ways to set it up.

Open to every agent

### DIY · $97/mo
Full CRM access, snapshots, templates and training. You set up and run your automations yourself.
[Start with DIY](https://atomicautomations.ai/payment-forms-114171)

Topflight agents only

### Pro Concierge · + $597/mo
The concierge crew sets up and optimizes your CRM, loads your automations and builds your AI assistant for you.
[How Pro Concierge works](https://atomicautomations-demo.pages.dev/concierge)

## Questions about the control room

**What is the Atomic CRM built on?**
Atomic is a white label GoHighLevel platform set up for insurance agents, with pre-built snapshots, pipelines and automations.

**Is the CRM included in the $97 DIY plan?**
Yes. Full CRM access comes with every plan. DIY users set up their own automations with the templates and training.

**Does Atomic include phone numbers?**
Yes. Atomic clients have Twilio phone numbers they can use for client calls and texts.

**What is the AI chat bot assistant?**
An assistant built around your business, schedule and call to action. On Pro Concierge, the crew builds a tailored one for you.

LAST CHANCE TO KEEP DOING IT THE HARD WAY.

## You read the whole page. That’s basically pressing the button.

See the system working on the webinar, or compare plans and pick how much power you want to handle.

[Show me the power · Watch the webinar](https://webinar.atomicautomations.ai/webinar-registration-9835)[I’m ready · Explore plans](https://atomicautomations-demo.pages.dev/pricing)
